When creative solopreneurs Elizabeth Schorr, Susannah Maddux and Jessica Walden got a gig — and aced it — by pooling their professional talents in graphic design, writing, public relations and social media strategy to create a powerful and effective creative trifecta (while still retaining their autonomy as individual business owners), it altered their vision of what DOING IT ALL can look like.

During this time, they navigated new motherhood, new businesses, the ever-changing communications landscapes and one even ran for public office.

In June of 2019, under Susannah’s leadership as the new publisher of Macon Magazine, they began hosting monthly co-working style, women-led work sessions at various creative spaces found throughout their community. These sessions have surged in attendance, inspiration, diversity and creative energy, complete with meet-ups, creative services, yoga, kids’ activities, panel discussions, happy hour and designated time to get it all done.

In December of 2019, the three launched The Web, taking the monthly event to a physical workspace and full-blown business model, where women are invited to join them in transforming and demanding more from work-life culture, all while getting the job done.

Susannah Maddux

Susannah Maddux is the publisher of Macon Magazine, a bi-monthly publication in its 34th year that seeks, shares and celebrates the good life and great stories in Macon, Georgia and surrounding region. She grew up in a family of storytellers from Monroe, North Carolina, and quickly found home in Macon a decade ago, when she dug in her (mostly high) heels and started listening, connecting and creating through her first business, Goods Public Relations. After working with small businesses, nonprofits and civic-focused causes, Susannah is certain her soul seeks work that develops relationships and purpose.

From Her Web Q&A:

You are walking up to a group of people. What do you hope they are saying about you?
That woman is memorably kind. She is curious, soulful, and RADIANT (a nod to Charlotte’s Web, meaning “bright with hope”). And, have you seen her dance?

You are putting together the dinner party of your dreams. Who is gathered around the table, living or dead?
My Web business partners in community, Beyonce, Diane von Furstenberg, Madonna, Jackie Kennedy, the Fortunato Sisters, Elaine Welteroth, Harriet Tubman, Victoria Woodhull, Rosa Parks, and Frida Kahlo.

What is an accomplishment you are proud of?
Recognizing what quenches my thirsty soul while raising two children (who aren’t jerks) and publishing a magazine with a mission to help its people fall more in love with their community. I have learned compassion.

What is your best weakness?
My heart is on my sleeve.

Jessica Walden

Jessica Walden is a creative strategist, multi-business owner and tour guide on the side who has earned a living for the last 20 years as a writer, communications guide and community outreach expert who helps organizations tell their powerful and purposeful stories. Born to a family synonymous with southern music, Jessica developed a deep-seated loyalty to her hometown of Macon, Georgia through its music heritage and untold stories. In 2011, she formed Rock Candy Tours LLC, a music history tour company that is currently evolving into a heritage tourism enterprise. Learn more about her and the work at jessicawalden.com.

From Her Web Q&A:

You are walking up to a group of people. What do you hope they are saying about you?
She was in a class by herself. It is not often that someone comes along who is a true friend and a good writer. Jessica is both. (Stolen from Charlotte’s Web in reference to Charlotte A. Cavatica)

You are putting together the dinner party of your dreams. Who is gathered around the table, living or dead?
My Web partners! Plus Dolly Parton, Gwendolyn Brooks, Carolyn Bessette Kennedy, Judy Blume and Lil Kim.

What is an accomplishment you are proud of?
In 2018, I ran a business, wrote and co-produced a musical, ran for public office in seven Georgia counties and still made sure my four-year-old son knew how much I loved him. With that came failure, loss and a lot of burn out! But I am most proud of what I earned from it all: courage.

What is your best weakness? I break for Taco Bell, breakfast, lunch or dinner.

Elizabeth Schorr

Elizabeth Schorr whips up creative and intentional graphic designs from her studio in Macon, Georgia. She thrives on bringing companies and organizations to life by helping them look as good as the spirit behind their brand. Elizabeth and her team are currently cranking out logo, branding, and website design work, where she full-heartedly believes no matter the size of the business, organization or small town where it was started, everyone deserves to look legit. Find her work at elizabethschorr.com

From Her Web Q&A:

You are walking up to a group of people. What do you hope they are saying about you?
She is encouraging and helpful!

You are putting together the dinner party of your dreams. Who is gathered around the table, living or dead?
Oprah, June Carter Cash, Jimmy Buffett, all of my family living and dead (we’re dreaming, right?)

What is an accomplishment you are proud of?
Making the dream and vision of The Web a reality.

What is your best weakness?
Bachelor Nation

Digital portraits by: Kristy Edwards